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C-COCONTA I WL WYNN
Centre De Formation Technique Pour L’Avancement Des Jeunes Du Sud’Est Inc.
e Mobilize the local population
e Workers technically trained for couture
e Promotion of couture in Haiti
e Establishment of a major element in the structure for bringing the assembly industry into the area
e Strengthening of institutional structures
SWOT Analysis
When considering market entrance strategy for the business, there were several opportunities and threats that were considered before starting the business or investing in this Haitian industry. The SWOT analysis was based on information provided in the secondary sources (PRS Group, 2009, Schaaf, 2009, The World bank, 2006; The World Bank, 2010; Investment Overview, 2007; CFI, 2010; Economy watch, n.d.; Ozdenli & Bennet, 2007; Icon Group, 2007; Novacek et. al, 2008)
STRENGTHS WEAKNESSES
Low cost of production Lack of professionals
Possibility to outsource the services Bad overall situation in the country High demand for work Dependence on the world’s aid Tax exclusion Corrupted environment & shadow economy
Positive legal and regulatory environment Low literacy rate
Geographical proximity compared to China Underdeveloped transport, city, rural,
Previous experience with foreign partners telecommunication, etc. infrastructure
e Haiti experiences many natural disasters (flooding, earthquake, draught, etc.)
Skilled professionals speak three languages (French, English, and Spanish).
e The country’s population is quite young (43% under 15 years, 4% above 65 years)
e Great dependence on foreign aid and imports
e Enormous rich-poor gap (1% of society owns 44% of the wealth)
THREATS
OPPORTUNITIES
e Incorporate the best creative minds from Haitian Community
e Unstable political situation & Reliance on foreign aid
e Presence of financial partners to support the new investment project
e Insecure country with unequal access to the police protection and security services to all people in Haiti
Haitian Diaspora in the U.S. is concerned
about Haiti and willing to help e Change in the regulations to less favorable ones
e Corruption, Money laundering activities
PO Box 666 Brentwood, NY 11717 © Phone (631) 273-4100 © Fax (631) 273-4111 © yair@cefotaj.org © Wwww.cefotaj.org
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