Figure $19
2000
100
2000
1e-5 ie-6 A. : B, : : — civil rights — genocide 1.0 women's rights — the Holocaust o 0.8 | — children's rights 4+ — ethnic cleansing 5 — animal rights 3 06 > fa 0.4 0.2 0.0 0 1800 1850 1900 1950 2000 1800 1850 1900 1950 ) 1e-7 te-5 D, : E : — _ sea levels — quinine 3 | —— atmospheric CO2 107 aspirin | Fc — global temperature — penicillin o — antibiotics = 2 0.5 ha 1 0.0 1800 1850 1900 1950 2000 1800 1850 1900 1950 20 G tes H_ te-6 ab banking 157 Upper Volta — the economy — Burkina Faso rey — the depression = . 1.0F 5 | ® 2+ — recession = — cop “4 J o5+ | 0 0.0 1800 1850 1900 1950 2000 1800 1850 1900 1950 201 1e-5 1e-7 J 1.5 T Yi Y K 5 T T T — football — Babe Ruth — golf 4; — Jesse Owens o 1.0+ —_ baseball —— Joe Namath 5 — basketball 37 — Michael Jordan = — hockey 2 — Mike Tyson | fa 0.5 —— Wayne Gretzky ab 0.0 0 1800 1850 1900 1950 2000 1800 1850 1900 1950 Year Year
C ies
— capitalism — communism
T T T
— terrorism
0 1800 1850 1900 1950 2000 F. 1e-5 2.0 T T T — germs ead hygiene — sterilization 1.0 0.5 0.0 1800 1850 1900 1950 2000 te-4
lio — radio (US) —— radio (GB)
0.5
0.0 1800 1850 1900 1950 2000 Lte-7 t T i 3b — humorless 2 1 0 1800 1850 1900 1950 2000 Year
Fig. $19. Culturomic ‘timelines’ reveal how often a word or phrase appears in books over time. (A) ‘civil
rights’, ‘women’s rights’, ‘children’s rights’ and ‘animals rights’ are shown. (B) ‘genocide’ (blue), ‘the
Holocaust’ (green), and ‘ethnic cleansing’ (red) (C) Ideology: ideas about ‘capitalism’ (blue) and
‘communism’ (green) became extremely important during the ac" century. The latter peaked during the
1950s and 1960s, but is now decreasing. Sadly, ‘terrorism’ (red) has been on the rise. (D) Climate
change: Awareness of ‘global temperature’, ‘atmospheric CO2’, and ‘sea levels’ is increasing. (E) ‘aspirin’
(blue), ‘penicillin’ (green), ‘antibiotics’ (red), and ‘quinine’ (cyan). (F) ‘germs’ (blue), ‘hygiene’ (green)
and ‘sterilization’ (red). (G) The history of economics: ‘banking’ (blue) is an old concept which was of
central concern during ‘the depression’ (red). Afterwards, a new economic vocabulary arose to
supplement the older ideas. New concepts such as ‘recession’ (cyan), ‘GDP’ (purple), and ‘the economy’
(green) entered everyday discourse. (H) We illustrate geographical name changes: ‘Upper Volta’ (blue)
HOUSE_OVERSIGHT_017058