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EFTA00718970

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From: "AR Sponsored Message" < To: "jeeproject@yahoo.com" <jeeproject@yahoo.com> Subject: How Investors Evaluate & Select Hedge Funds Date: Tue, 13 Mar 2012 14:59:39 +0000 The following is a sponsored message from AR New Ways, The Shifting Hedge Fund Landscape: The New Dynamics of Hedge Fund Competitiveness Institutional investors continue to put their money in hedge funds in the quest for returns but keep ratcheting up the challenges and requirements they pose to hedge fund managers. Investors are pushing the industry to de-risk, to improve operations and governance, to enhance liquidity and to provide more windows into investment processes and decision-making. To help managers understand the evolving expectations of their investors, SEI, in collaboration with Greenwich Associates, conducted its fifth annual survey of institutional hedge fund investors. The second in our two-part series explores investors' chief concerns regarding hedge fund investing, as well as the continuing evolution of institutional standards for hedge fund evaluation, selection and monitoring. Among the key findings from Part II: The Shifting Hedge Fund Landscape: The New Dynamics of Hedge Fund Competitiveness U.S. 1 • Operational strength has become a major competitive advantage. Eighty percent of investors say it is the hallmark of an institutional-quality fund. • Look-alike strategies are a problem. Six in ten investors agree that hedge fund strategies are too similar. • Risk management is a work in progress. Only one in five of those we polled agreed that "most hedge funds do a good job of risk management." Ler] Download Executive Summary and Request Part II Dublin Lonclor If you would prefer not to receive this email from Euromoney Institutional Investor PLC, please click here. Your request will be completed within 5 business days. Euromoney Institutional Investor Plc, 225 Park Avenue South, New York, NY 10003. EFTA00718970